Success Stories - Connect Three
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Connect Three

Good Business Accelerator

Project Overview

Connect Three developed a comprehensive accelerator and incubator programme designed specifically for Scottish start-ups and scale-ups aiming to build sustainable, future-focused businesses. The "Good Business Accelerator" focused on demonstrating how operating as a "good business" can benefit employees, profits, the planet and the broader community.
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Impact

The programme delivered significant value to participating entrepreneurs, founders and businesses:

  • Participants gained practical knowledge on implementing Environmental, Social and Governance (ESG) practices in their businesses
  • The programme created a supportive community of entrepreneurs and Senior Leaders committed to sustainable business practices
  • Participants developed strategies to integrate responsible business approaches from inception, rather than as later add-ons
  • Strong relationship-building opportunities emerged as one of the biggest takeaways for attendees

Key Focus Areas

The Good Business Accelerator addressed several critical aspects of sustainable entrepreneurship:

  • Practical implementation of ESG principles in startup and scale up contexts
  • Building business models that balance profit with positive impact
  • Developing leadership approaches that support employee wellbeing and development
  • Creating strategies for environmental sustainability that align with business growth

Key Outcomes

  • We’ve supported two businesses to begin their B Corp journey and continue improving their impact score, using the framework to support new policies and practices to be embedded into their business.
  • Awarding Winning Burns Gym are now expanding across UK and discovering USA after significant support on their strategy and communicating their purpose.
  • Organisations have gone on to win funding, VC investment, tenders and contracts and have given onus back to be being able to articulate purpose, their difference and sustainability of their business decisions and structure.
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